Ideas & Pasion : Information for exhibitors

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Feria Hábitat Valencia is the most important trade fair for designers, manufacturers and influencers

We want to have all Spanish companies on board whose standards and quality make them leaders and benchmarks for the industry. We also want the international companies that meet these quality criteria to come on board too.

Feria Hábitat Valencia is a distinctly professional and international fair that delivers great returns for exhibitors. We are as a result a ‘must attend’ event for both Spanish and international exhibitors and buyers.

This fair brings together all sectors related to interior design: furniture, accessories, lighting and home textiles. As from this year, 2009, it will also include international kitchen design, a dedicated show for the most technological room in the home.

Sectors

The sectors featured in the fair are:

Furniture: classic, contemporary and designer. Upholstery.

Lighting (even numbered years only) technical and decorative.

Home textiles: take away, fabrics and rugs.

Decoration: decorative items and accessories.

Art: abstract and modern.

Kitchens (odd numbered years only): NEW. Kitchen furniture, electrical appliances and accessories.

Exteriors: lighting, furniture, gardening and street furniture.

nude (new international design).

New markets for exhibitors

Feria Hábitat Valencia is extending its “Promotion Plan” to the 2009 edition of the fair and will be staging direct promotional initiatives in the countries that are the main destinations for Spanish exports as well as in potential marketplaces. The fair will also be repeating its drive to invite over 1000 buyers and influencers from 80 countries and is planning to invite 1500 Spanish guests as well.

The international market

The direct initiatives targeted at the international market are geared to discovering new business opportunities with the added attraction of a quality offering and a seductive display of products "made in spain". These initiatives are being aimed at:

Buyers in countries to which Spain does currently export: the European Union, the Middle East, Russia and the United Arab Emirates, plus other countries in the region.

Buyers in new potential marketplaces: India, China , the USA, Japan, Korea, Latin America (Brazil, Mexico, Argentina, Colombia, Chile…), Morocco, Algeria, Tunisia (Mediterranean coast) and African countries (Angola, Nigeria et.) amongst others.

Key Architects, Decorators and Interior Designers in those markets.

International designers.

The trade press in those target markets.

The domestic market

The domestic market is a priority for this fair, which positions itself as a driver of the home products industry. The activity in Spain will therefore target:

Current and prospective clients in the domestic marketplace.

Architects, Decorators and Interior Designers.

Contractors specialising in both public and private spaces.

Spanish designers and students.

The trade press.

Commercial agents.